Thomas Waites
fractional Chief Revenue Officer and startup advisor
Fractional Chief Revenue Officer and startup advisor who has scaled multiple companies from seed stage to successful acquisition.
Episode
EP 297 · 30 April 2026
Why Everything You Know About Sales Is Wrong, with Thomas Waites
0:000:00
Their segments in this episode (15)
- building your sales team hire junior first
- commission structures that actually work
- from door to door sales to contrarian takes
- handling rejection as a founder
- sales for stem founders
- selling to 40 000 warner brothers employees
- the 75 25 rule and negative reverse selling
- the founder to sales leader progression
- the reframe that changed everything
- the tattoo bet story
- top 3 takeaways
- what a chief revenue officer actually does
- where to find thomas
- who is thomas waites
- why honesty is a competitive advantage