Truth, Lies & Work

# brand

4 moments across 3 episodes. Click any moment to jump straight to that part of the episode.

12:41Brand Well-being: The New Competitive Advantage?Al Elliott: Yes, yes Leanne Elliott: Not sure about those data points. Check, check those. Yeah, dig deeper into those. I'm, I'm sceptical as to As to that and would— yeah. Anyway, what have you seen this week, Al? Al ElEP 282 · 10 Mar 2026·news roundup· 12:41–20:4753:59Nordstrom's legendary customer service (and the tires story)Al Elliott: a company here, uh, you know, in, in, in the US, you know, customer service is their brand. That's what they're known for. But otherwise, it's just, you know, if you don't have good customer service, you go oEP 39 · 17 May 2023·other· 53:59–56:2757:12Onboarding as a brand momentAl Elliott: And in fact, um, Ollie talked then about Google, which I forget, I think they call it 20% time or something they did back in the day. And the idea is that you go off and you do your own thing for 20% of the wEP 39 · 17 May 2023·other· 57:12–58:2549:12The brand threat of going privateAl Elliott: So there clearly seems to be a big threat to the brand of Twitter now it's gone private. Let's find out from Candace what she thinks as an ex-insider Leanne Elliott: Just simply because there's no accountabilEP 12 · 15 Nov 2022·other· 49:12–51:29

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