# incentives
7 moments across 6 episodes. Click any moment to jump straight to that part of the episode.
27:51Round 5 — Bonuses for "token maxing"Al Elliott: It can Leanne Elliott: But come back Al Elliott: Yeah, come back. Definitely come back, because Nudge isn't as good as thisEP 324 · 4 Aug 2026·interview· 27:51–33:2435:22The Employee Generated Content schemeRachel Harris: Absolutely. So, we have an employee-generated content scheme, which is where the team can earn bonuses. They can earn up to 3 bonuses every single month just by creating content. I'd say, again, I mentioneEP 299 · 7 May 2026·interview· 35:22–39:4147:59Commission structures that actually workAl Elliott: Is there any kind of formula you might use to work out what that, work out what that commission is across both the exec and the SDRs and the BDRs? Thomas Waites: Yeah, good question. So, I mean, I look for onEP 297 · 30 Apr 2026·interview· 47:59–49:4119:41Truth or Lie — Is money the best motivator?Leanne Elliott: So come back Al Elliott: I'll cut that out. Keep that in. Welcome back to Truth or Lie. That's the time of the week where we take a popular workplace idea and ask if the research actually backs it up. NorEP 290 · 7 Apr 2026·truth or lie· 19:41–45:2025:20Why most recognition programs reward the wrong thingAl Elliott: Yeah Josh Levine: that they happen to have the same skin tone as you or come from the same university. These are all the things that are important when you're scaling. And so you need to think about how do yoEP 239 · 9 Oct 2025·interview· 25:20–29:3024:54Do bonuses actually work?Al Elliott: We actually have a lot in common. We both use behavioral science to help people do better at work Al Elliott: And you're not gonna say which. Phill, host of Nudge, UK's number 1 marketing podcast. It's broughEP 75 · 25 Jan 2024·interview· 24:54–29:4329:43Loss aversion and the psychology of incentivesAl Elliott: Old-school bonuses are based on old-school psychology. That's a t-shirt right there. Now, Phill talks about a study where they turn this bonus structure completely on its head Phill Agnew: We hate losses. In EP 75 · 25 Jan 2024·interview· 29:43–33:40
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